Level Up Your Lash & Brow Game. Fueled by a focus on skin and hair health, the trend for luscious lashes and natural, fluffy brows is high in demand. The skinimalist, hybrid approach of lash and brow serums promote the look of thicker, fuller and healthier lashes and brows in an all-in-one solution. Using natural ingredients and sustainable Australian…
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Quality is Key: Our expertise in skincare and haircare quality manufacturingAt ICONS|Rauxel we are passionate about beauty and committed to offering our clients exceptional, value-added services to bring their concepts to life. Quality is at the heart of our services and our goal is to provide our clients with products that correspond to the highest quality standards.Our manufacturing facilities…
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Happy Holidays 2022!From all of us at ICONS|Rauxel, we wish you a healthy, happy and joyful holiday season and 2023!Please note that ICONS|Rauxel will be closing over the Christmas and New Year period as listed below:Closed Monday, December 25th – Monday, January 2nd for Christmas and New Year, reopening on Tuesday, January 3rd.Happy Holidays! Watch our Christmas eCard here! …
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Get the Gloss! The Haircare Benefits of Kakadu Plum.Want to have glossy, strong, hydrated hair? We'll let you in on one of Aussie's best kept botanical secrets... the Kakadu Plum! Found deep within Northern Australia's bushland, the wonder fruit Kakadu Plum boasts the highest concentration of antioxidants in the world, with up to 3000mg of Vitamin C per 100g of…
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Brassy to Classy – Purple ShampooWith its colour-correcting violet pigments, purple shampoo is a must for keeping yellow tones at bay and blonde hair fresh, glossy, cool-toned or ashy. At ICONS|Rauxel our Purple Shampoo is a blonde’s best friend and will take you from being brassy to classy. So, what’s happening in between those salon visits when your toner…
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Eucalyptus Oil - That Big Hair Energy!Big hair - Eucalpytus can be your fantasy! Get that big hair energy with the everyday benefits of Australian Eucalptus. A homegrown hero, Eucalyptus Oil is distilled from dried and crushed Eucalyptus leaves to create the essential oil.Eucalyptus Oil is known to calm, soothe and stimulate blood circulation in the scalp. Massaging your…
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Australian Botanicals - If you know, you know.Australia’s natural environment ranges from the extremely dry and harsh outback to the lush, tropical coastal regions, boasting an impressive array of flora, in often dramatically changing climates. With many labeled as superfoods and wonder fruits, they have tremendously high levels of vitamins and antioxidants – when it comes to botanical powered…
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Company re-branding to ICONS|Rauxel following the acquisition by ShawKwei & PartnersEarlier this year, global investment firm, ShawKwei & Partners (“ShawKwei”) acquired a 100% stake in Rauxel Pty Ltd (“Rauxel”), a leading private label manufacturer in premium, clean and creative haircare and skincare solutions. Rauxel has been merged into ShawKwei’s existing portfolio company ICONS Beauty Group (“ICONS”) creating a new…
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